Bob Eckert - The Mattel Saga - Big Company Scumbags

To be 'virtually' critical makes sense, as it is the relief mechanism we should embrace to smile when we open the door.

On that note, it makes me sick to read about the BIG CORPORATIONS who seek world domination. What happened to the desire for the underdog to win? Of course it is still prevelant, but those who desire the underdog victory have no power (me, for one), and the need to stand up and scream for action is needed.
Look to Bob Eckert, CEO of Mattel, who is famous for riding the Barbie coat tails. He was recently present when the courts awarded MGA $88 Million in a decision regarding the ownership of the 'Bratz' dolls. MGA founded them, yet were steamrolled by Mattel, straight off the market. Upon reporter questions, he merely stated how Mattel is dedicated to making the best toys in the world. That seems like a cold statement, which neglects the ways in which they make the best toys. Do you take the rug out from under all companies that attempt to have a piece of the doll market? Only to bring the rug to your confines so you can steal the ideas? Sounds like another case of corporate goliath VS. David, and I do not agree with this one bit.
I wonder if Mattel would try to put my company out of business if I launched the "Bobby Eckert With his Pants Down", the doll!
I am very happy for MGA!!! It shows that a small group of minds can overcome the desire of corporations to eradicate them from the market. When you are a justified group, your truth can be heard!
Shame on you Mattel for spending millions on product development and needing to resort to litigated BS for your company to try and take away what is not rightfully yours. Not only that, but this legal battle they have created has killed the Bratz doll line, and eroded the glory that once was associated to it's growth.
www.thestar.com/business/article/978447--jury-finds-mattel-did-not-prove-bratz-ownership?bn=1

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